Funnelytics Review + LTD 2021: Best Funnel Mapping Software (Pros & Cons)

Funnel Templates
Customer Support
Ease Of Use
KPI Reporting
Email & Ad Tracking


  • Drag and Drop Interface
  • Free Funnel Templates
  • Profit and ROI metrics calculation
  • 50+ High Converting Funnel Maps
  • Can Show Email and Ads Sources
  • Affordable Pricing
  • Users can add notes to funnel maps
  • KPI Reporting Calculation
  • Check Conversion rates between users and pages
  • Easy Export of Funnel Maps


  • No Integrated Tracking
  • Steep Learning Curve

Funnelytics is not just a funnel builder. It is used for various purposes such as funnel mapping, forecasting and analyzing the funnels. By just the custom code, you can track any sales funnel and the best part is that it works with any funnel building software.

Price:$ 99

Do you too wish to learn about Funnelytics Review before using the software?

You’re going to agree with me on what this article has in it because this review is true to its heart. My company easily gained its assets after tracking the traffic details and surely, yours will too.

New to the software or an old client, this review is going to benefit you a lot. 

If you own a marketing company like any e-commerce giants, you would need to map out the entire funnel strategies. If you are looking for such an application, do less worry, I am here with a solution. Funeelytics is for you. Want to know I have been keeping my foot down for this application? Look out for this Funnelytics review.

The Bottom Line| Upfront: Funnelytics is not just a funnel builder. It is used for various purposes such as funnel mapping, forecasting and analyzing the funnels. By just the custom code, you can track any sales funnel and the best part is that it works with any funnel building software.

Check Out Funnelytics Funnel mapping software now.

About Funnelytics

Funnelytics software- best funnlytics alternatives

Remember the process you have to go through while buying from Flipkart – you have to search for it, look throughout for the best, view the product, add it to the cart, and then purchase. This process is called a marketing funnel. The marketing scheme is indeed shaped like a funnel. 

Made to simplify your workload, Funnelytics helps you plan, measure, and improve your skills in the creation of a funnel for your marketing schemes. It is a mapping application for designing and analyzing your funnels. Aiming to solve tracking problems many marketers face daily, Funnelytics has 3 core activities as functions – 

  1. Mapping your funnels to profit generation and low traffic
  2. Traffic tracking to reduce slowed down results
  3. Result analysis at your ease

The software supports the English language for customer accessibility and helps you track results for marketing schemes. You have canvases with mostly icons and pages which obviously can be edited and customized by you. 

Unlimited mapping schemes are available at every price. Pro and Agency scheme of Funeelytics provides you some features like Premium Funnel Templates, Collaboration, and Forecasting for Mapping area of the service.

Analytics service provides you people sessions, Ad clicks, Profiles, and much more for ease of use. 

The service provides you templates and vaults which would be customizable by you. The Vault has more than 50 funnels which have been responsible for more than $1 million in online sales. You can share and collaborate the notes for everyone to be on the same side of the page. You need not have a developer for coding to track your results.

You can know where the traffic in your results is coming from by using the UTM (Urchin Tracking Module) Parameters which helps you to see through this from where the best traffic is coming from. You also get access to URL sites when you advertise through Google Ads.

Worries about the working of your funnel? You will get an overview of your funnel’s performance through KPI (Key Performance Indicators) which can be activated by enabling the listed option of “Add as KPI”.

Did you know just like we see the news channels broadcasting the forecasted weather of the area, you get forecasted review from this software as well.

According to the numbers and inputs you give, it forecasts your Return on Investment (ROI) which highly in favor of your company shows that your expectancy is equal to the result. 

Let us read through as to who all and what you can use this service site for marketing schemes.

Who is Funnelytics for?

Anyone looking for software for your marketing purposes, always choose Funnelytics. It is because you can always get mapping features with the Starter plan but to receive emails, conversion tracking, Facebook integration, and much more you need to buy the Pro-version.

You can always save your time by investing it in just one software instead of going after a group of experts who cost you time and expense as well.

People who easily run out of ideas to design a template, welcome to Funnelytics where you are never going to experience such troubles. 

Funneytics, mapping-tracking-analyzing marketing software is built for e-commerce establishments to tracks their sales and customer purchases. A funnel is major employed for tracking the follow-up to system conversions.

Marketing giants like Amazon, Flipkart, eBay, Snapdeal, and much more use these funnels to get alerts for activities like when someone signs up on the site, search for a product, purchases it. You, as a company can also watch where your customer left the conversion process.

Funnelytics Features:

Funnel Mapping

Funnel mapping tool funnelytics- Funnlytics review

The sales funnel isn’t so simple as it appears linearly. The creation of a diagrammatic or visual representation of sales funnel is known as funnel mapping.

A funnel map depicts diagrammatically the whole sales process from start to end. It is not needed to be more or less other than the information details helpful to you.

Plotting out each element on sales funnel mapping:

  • Traffic source: The process of getting people into the sales funnel. How do you get them?
  • Website Content: if or whether you are sending them to a blog post.
  • Landing page: The process of convincing people to download the offer. How are you going to convince them?
  • Offer: how do you attract the visitor by providing valuable offers that will make you get their contact information.
  • Thank you page: Attracting the visitor and drawing them down to the funnel to continue with this thank you page.
  • A confirmation email: A confirmation email is sent and maximizing the value your lead gets from your confirmation mail.
  • Follow up email: The procedure of following up on the lead’s progress.
  • Remarketing: a marketing strategy to continue the lead through the sales process.

By mapping, you will be able to break down the process into manageable parts.


Funnelytics analytics and tracking- Funnelytics review

Funnel mapping and analyze mode are two popular modes in Funnelytics. Analytics mode is available only in the pro version. Funnelytic analytics allows you to explore the process where necessary changes can be made.

It is possible to track the way that will be followed by customers, directly from the traffic source such as placing an order or scheduling a meeting.

Analyzing external traffic to funnels and pages can be done with UTM tagging.

  • When a traffic icon is connected to the UTM code, the icon is automatically updated with traffic analytics from the page.
  • When creating a map in Funnelytics, a traffic icon must be connected to the page icon and not vice versa.


Funnelytics templates- Funnelytics reviews

Templates facilitate you to use a funnel design again and again without having to start from the scrape every time. Hence, consumption of time is less.

Can create a template, saving and editing a funnel, and using a template in a funnel.

  • Click on the save as a template option located on the sidebar to save the template.
  • If in case you want to edit the template, go to the template folder on the dashboard, select the template to edit, make changes, and then click on the Save button.

Do you have a funnel that you are astonished about? Create a template and save that funnel as a template and reuse it. Testing new landing pages, ads, or flows in an existing campaign.

In Funnelytics, your templates are saved in a folder on canvas and use it whenever required by dragging it onto the project.

Sharing the template becomes an easy task with team members, friends, and clients. Just copy the link and share the link with whoever needs access by which they can use templates for their own business.

And most importantly the user with whom the template is shared must have the Funnelytics account too. There are even free templates to use for projects in Funnelytics.


Teamwork always gives the best output. When I work alone the task becomes difficult to be done wherein the case of teamwork, the whole task can be divided, things get a lot easier. Collaboration towards a common goal gives more creative ideas and high opportunities to learn and grow. Funnelytics allows you to collaborate with the marketing team to logically plan all the points.

Allows working with the sales team to see where leads are coming from.  

At Funnelytics, collaboration outputs success all the time.

The successful collaboration includes some significant steps to be followed:

  • Establishing a clear goal and clear objective where the goal of the funnel is to be decided whether it is to get more leads or make more sales.
  • Responsibilities are to be defined earlier that is before starting the project. Individual’s responsibilities must be known by everyone. Each one will be set up with a goal.
  • Communication is the most important thing to be followed to establish a successful collaboration. Consistent communication must be maintained in all the meetings whether in a boardroom or a conference call. The progress of the project or drawbacks and hurdles are to be discussed often.

Drag and Drop editor

Funnelytics Review- Drag and Drop-Interface

Funnelytics has exceptional features, drag and drop is the most significant feature among them. This feature is the core of Funnelytics. The entire Funnelytics interface can be dragged and dropped with icons for different levels each into specific sales funnels such as a webinar, sales page, blog post, logout and thank you page.

Funnelytics also contains a section about traffic sources like Facebook, email, guest blog posts, and the other part that shows the steps that are to be performed at the end. Even if you want, you can add more icons to customize the funnel.

While creating a funnel, select a traffic source such as Facebook, go to pages, select icons, and you can drag them onto the project. You can drag and drop the templates created and saved onto the project whenever required.

Creating a funnel is the initial process, later drag and drop icons present on the bar:

  • Pages: order page, sales page, survey, sales videos, and other types of pages.
  • Traffic: Facebook ads, AdWords, LinkedIn, banners, and other traffic sources are the icons. Icons represent traffic source and where to attach UTM parameters for tracking.
  • Actions: these icons represent the activity type you want Google tag manager to track.
  • Offline:  Sales funnel parts are represented by offline icons.


An integrated sales funnel means you can track, map, and analyze your sales and purchases using the software. The Funnelytics script indeed has a special script that can be downloaded using the Google Developer Tools, but it does not support the Single Page Applications. 

The tracking script is not available at the software itself but can be downloaded from any considerable website, sales funnel builder, landing page builders, webinar platforms, and shopping cart solutions.

I also struggled with the same while wanting to track my company’s sales, but overcame it by installing the tracking scripts available at WordPress, Kartra, Shopify, ClickFunnels, etc. 

Email Tracking

Email tracking is a feature available for the Pro-version of your software. Two different ways are used for tracking your sales. Email tracking is enabled through UTM parameters and URL sites. Tags are put on web URLs to track the source of traffic with the help of options like – 

  1. Campaign Source
  2. Campaign Medium
  3. Campaign Name

You can use the UTM explorer to filter the basis of sources of traffic which would help you filter your source on medium, campaign, content, and team. Without a UTM parameter, the traffic sighted is called organic traffic by Funnelytics.


Funnelytics ad tracking- Fuinnelytics review

Google Ads are used to offer advertisements for the products that you as a company offer. The sales and purchases traffic through Google Ads is tracked through a parameter called GCLID (Google Click Identifier). A feature called Auto-tagging helps in the whole process.

Funnelytics lets you create a logo for the ad-tracking site and it looks like this – 

The ‘value’ blank option is kept blank because the value varies from time to time. 


Funnelytics is extremely sensitive towards its user’s data, it has committed itself extensively to protect user’s information. They have mentioned the type of data they collect from the users under various circumstances. They have a Privacy Policy and are transparent about the procedure they follow.

They ensure your data is safeguarded and not sold to any third parties. Funnelytics have also mentioned the entire detail about the information they collect in situations where you would visit the Funnelytics page.

They have several situations in which they collect your details like where you visit their site to look out for details they often keep a store of your IP address, in case of availing service they keep in track all your personal information. 

The information collected in each of the situations from learning about Funnelytics to opening an account is strictly used for service providing like; updating with new features, improving the experience, customer support, etc.

The data provided is safely encrypted and access to the database is only through a secured VPN. On the user’s end, access is granted only with appropriate sign-in details. 

Customer support:

Each of your queries and questions that might arise during your journey with Funnelytics is taken care of personally by a small team of people. They are all ears to hear about your question and give you the required feedback.

Any Funnelytics user can contact them via email during business hours, the service is not provided 24/7 and there might arise some discrepancies with international users.

But they have highly motivated staff to solve your problems in a time-bound manner, the staff look into your problems and provide you with quick solutions. 

They also help in troubleshooting any issues that might arise. They have a live chat feature that can answer your query almost instantly when you are browsing through their website 

They provide extensive support in various issues like; Technical support, payment support, Refunds, Invoice, and many more. They also have detailed articles and videos for using various features of Funnelytics. 

Funnelytics Pros:

Looking at the software as a whole I believe that Funnelytics always sets its best foot forward and provides its users with extensive features. This quality of Funnelytics has brought about various pros to it.

  • Easy to use for beginners.
  • Easy access from any part of the world.
  • Free version for mapping and planning.
  • Drag and drop canvas.
  • UTM tracking.
  • Can share funnels.
  • Syncs with Clickfunnel.
  • Impressive revenue tracking.
  • Has excellent visual representation of the funnel steps.
  • It guides with traffic flow and suggests potential changes.
  • Has a Lifetime deal.
  • Strategize marketing on KPI.
  • Checklist on each stage.
  • Can help track ROI, profits, and other important requirements.

Funnelytics Cons:

  • Cannot track emails.
  • Does not integrate the payment process.
  • No native integration with other services.
  • Needs advanced analytics like visit duration.
  • Price can be a subtle issue for small businesses.
  • Exporting reports is not possible.
  • Users cannot physically build funnels.

Pricing: How Much Does Funnelytics Cost?

Funnelytics comes with extremely affordable price constraints and provides 3 different pricing packages. Each plan gives you the option to choose between monthly and yearly access plans. In this review, we have shared the three plans. 

Funnelytics pricing- Funnelytics discount coupons review

Starter Plan:

Price: Free

Starter Plan is free of cost and allows you to use mapping and planning features. They offer a strategic plan to monitor funnel growth and strategize the funnel.

The incentives that you receive with these plans are:

  • Three Canvases.
  • Six templates.
  • A workspace.
  • Access to a free account.
  • More than 70 marketing icons.
  • Exporting facility.

Marketer Plan:

Price: $49 monthly or  $470 yearly.

Marketer plan allows its users to form partnerships with clients, and track the growth of the funnel. All the features of the starter pack are included in the same and it has additional benefits of funnel forecasting.


  • All benefits of the starter pack.
  • More than 50 premium templates.
  • Unlimited Canvas.
  • Wide range of customers.
  • Unlimited clients.
  • Access to customizable icons.
  • Workspace [2].
  • Conversion of the forecasting.
  • Revenue and profits And many more.

Pro Plan:

Price: $790 yearly.

They have all the benefits of a starter and marketer plan. The additional features provided to them include tracking the funnel and monitoring growth. It also gives you the feature to strategize your partnerships and funnel.

Pro Plan does not contain monthly access plans. 

Funnelytics gives you a satisfaction period of 14 days in which if you are unsatiated with their features you can cancel the subscription at any particular point.

Another feature that makes the Funnelyticsprice chart interesting is the feature to buy extra workspace for $9 a month. This feature is limited to marketer plan and pro plan only.

Funnelytics Customer Reviews on Facebook:

FAQs On Funnelytics Review:

✅Can I Build Funnels with Funnelytics?

No. You cannot build funnels with Funnelytics because the software is built for mapping, tracking, analyzing, and optimizing the funnels visually.

🥇 Can I have a Free Trial on Funnelytics?

No. Funnelytics does not offer free trials to any customer, but a 14-day satisfaction guarantee is offered when you subscribe to Pro plans.

🏆I am confused about my account settings. How to access it?

Don’t worry, peer- user. You can access the settings option at your Dashboard where you will see - Account Settings and My Subscriptions. You can change your name, email ID associated with the account and even reset your password at Account Settings. My Subscription would help you with your subscription details.

💼 Is Funnelytics Free

Funnelytics has a free plan that gives map funnel with 6 templates. For tracking related features, you will have to upgrade to the pro plan.

💥 How much Funnelytics pro costs?

Funnelytics Pro Plan costs $99/month and depends on the number of people you want to track.

🏆 Is there Any Funnelytics Lifetime Deal 2021 Available Now?

Currently, there is no lifetime deal for Funnelytics. Earlier, the lifetime deal was $595 for one-time.

🔥 Is there a Funnelytics Certification for Agencies?

There is so much for the agencies using the Funnelytics Accelerator Program. This program costs $1,997 that will teach you and guide to take digital marketing agency to the next level.

🥇 Why Should You Choose Funnelytics Over Others?

Funnelytics is a very fantastic tool if you know how to manage the software. Funnel mapping makes it easy to show your funnel ideas to others. This is a better way to let your employees understand your funnel ideas

👉🏻What is Funnelytics Academy?

Funnelytics Academy is a FaaStrack program that gives Funnel as a Service to its clients. It consists of six courses and Funnel Mastery includes 19 lessons worth $195.

👉 What are some best Funnelytics Alternatives?

Though Funnelytics is an amazing funnel buider, you might need some alternatives. Some best Funnelytics alternatives are ClickFunnels, geru, Google Analytics and GrooveFunnels.

Funnelytics Review Conclusion: Is The Best Funnel Mapping Software? 

Funnelytics is no wonder the best software that is present in the market. It gives access to many incredible features and is always enhancing its current feature. The features are updated almost every day and even the minute details are taken into consideration. They provide extensive user support giving people an interesting learning option.

The feature that sets this platform apart from any other is its completeness, it saves you time and money and I believe they are the greatest human possession.

Funnelytics gives you a highly visual interface, and we humans are driven by visuals. The visuals make it easier to track the funnels and your growth. Whether you are new to the funnel market or an experienced person Funnelytics is your place for you to create some mind-blowing funnels, the platform is as easy as getting an idea printed out of your mind. 

So what are you waiting for? Get on this platform and explore a whole new world of funnels. Create, strategize, collaborate, and match more, and that too at a reasonable cost. Trust me if you are looking for a platform to settle forever with, Funnelytics is never gonna let you down.

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